Spring Conference Materials

Welcome to our 2025 Spring Conference! Our theme this year, “Bloom Into Marketing” is designed to meet a growing need in the AFH community. We have a packed day planned with networking and vendor opportunities, engaging activities, and insightful presentations to equip providers with tools for marketing success. Plus, we’ll be serving breakfast and lunch to keep everyone energized throughout the day! Get presentations slides and handouts on this page to follow along with our speakers.

Guest Speakers

Presentations

Location! and Using Disclosure of Charges and Services as a Marketing Tool

Presenters:

Amy Thomas

Education & Support Specialist, AFH Council

Cassidy Stewart

Education & Support Specialist, AFH Council

Optimizing Your AFHC Listing

Presenter:

Maya J. Anderson

Marketing & Communications Manager, AFH Council

Want Better Answers? Ask Better Questions

Presenter:

Amy Schmidt

CEO, Retirement Connection

Picture Perfect: How to Transform Your Marketing Photos to Attract the Right Residents

Presenters:

Michael Garrett

AIA, Development Lead, Areté Architecture

Tamra Hood

Professional Photographer

Generational Marketing For Your AFH

Presenter:

Alyssa Arley

Owner, A2Z Elite Services